Sunday, October 3, 2010

1978 Kellogg's Pop-Tarts NFL Football Helmet Stickers

In addition to the promotions featuring Baseball logos that we've just covered, Kellogg's also partnered with the NFL in 1978 for a promotion featuring helmet stickers of the 28 teams that were in the league at the time.


The backs of the stickers feature a brief team history as well as a quiz featuring referee signals:


The stickers came in boxes of Kellogg's Pop-Tarts


Taking a closer look at the back of the box, it appears there was a poster that could be ordered for $1.00 that could be used to display your stickers:


Here is a look at the entire set (except for the Falcons and Rams which I am still trying to track down):





With the amount of Pop-Tarts my kids go through these days, I really wish Kellogg's would revisit a promotion like this as we'd probably have no problem completing a set!
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7 comments:

  1. AnonymousAugust 11, 2011 at 6:57 PM

    Contact me at rwk112565@yahoo.com as I have both the falcons and the rams stickers you are looking for.

    ReplyDelete
  2. antrain773October 10, 2011 at 9:08 PM

    This comment has been removed by the author.

    ReplyDelete
  3. UnknownSeptember 29, 2014 at 7:33 PM

    I just googled this promotion. I always knew that it was in the seventies, as it is how my brother and I picked our NFL teams. I was 7 and he was 8. We are now 44 and 45 and pull for the same teams that we picked off of our poster. Thanks for putting the info together! I wish we had kept ours.
    Sandy Charest
    Somerville, AL

    ReplyDelete
  4. mike8087December 11, 2018 at 4:09 PM

    I just picked up a set of stickers which look identical to the 1978 Kellogg's NFL helmet stickers only the backs are blank. Would you know what these are? Thank you.

    ReplyDelete
  5. antrain773December 15, 2018 at 12:15 PM

    Hello .......anyone have just the Saints ???? it is the last sticker I need to complete the entire set.........please let me know thank you

    ReplyDelete
  6. UnknownJuly 5, 2022 at 1:09 PM

    Anyone have the Vikings?

    ReplyDelete