Saw this poster yesterday at an antiques shop. Its a poster for the promotion Coke did with the NFL back in 1966.
One of the prizes from the promotion was a team poster with Dave Boss artwork, which is shown on this poster. In return for collecting a full set of bottle caps, you could earn a couple of different prizes. Here is a look at the Coke Saver Sheet for the Chicago Bears:
Here is a closer look at the prizes:
And here are the details on claiming your prize:
Interesting that you could hand draw substitutes for the caps you couldn't find with the help of a sheet from your local Coca-Cola Bottler, and also interesting that you could redeem the prize at Sears.
Just as they did with Major League Baseball, there were a few other promotions that Coke did with the NFL for other sets of prizes that I will cover in future posts.
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2 comments:
I'm giving up soda for 2016... but would be willing to start drinking it again if they started up this promotion.
The Eagles' quarterbacks in 1965 and 1966 were Norm Snead (#16) and King Hill (#10). The face in the picture doesn't really look like either one of them.
Although, if you can make out a 6 (and not a 0) on his jersey front, that would tell. (I thought it was a 6, but that's the shadow of the ball blocking part of the number.)
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