Wednesday, June 10, 2015

Celebrating Father's Day in the 1970's with Avon NFL Decanters

With Father's Day coming up, I thought it would be a good time to take a look at something that would have been a great gift idea for Dad back in the late 1970's - Avon NFL Decanters:

I was not aware of these until a reader (Gary) brought these to my attention.  I'd like to say thanks to Gary for letting me know about these as I had never come across these before.

The decanter holds Wild Country After Shave

and comes with an embossed metal label of one of the then 28 NFL teams in the league which is applied to the front of the decanter.

Inside the box was the decanter, a top shaped like a football, and an envelope with the team helmet which contained the metal label to be applied to the bottle:

Here is a picture of the envelope with instructions for applying the label

As well as a shot of the back of label:

The decanter comes in a black box which contains team names

(which remind me of the classic NFL bed sheets from around the same time)

and information about the NFL and the decanter on the back:

Since the back of the box mentions the 1975 Super Bowl, these were likely produced starting in 1976.  I'm not sure how many years these were available, but given that I have not come across the Jets helmet that changed in 1978, I'm guessing these were available between 1976 and 1977.

The box indicates the team label is packaged separately, so I'm guessing when you placed your order, you could request which team decal you wanted, and it would be included with the box of aftershave.

Here is a look at all 28 teams:












If you don't have an interest in collecting the decanters, the embossed decals themselves still make a nice collectible:

 To wrap up, here is a look at a full set that someone has for sale:

Avon also did a set of decanters for the NBA, which I will cover next time.


Albert said...

Interesting how much the back of the box resembles the Fleer HOF football card sets of the mid-70s. Identical font and design. Must be some connection there.

Anonymous said...

Is there any chance I could purchase the st.Louis cardinals ? Please
I have looked everywhere and only seen this one. Tough find

Unknown said...

I have all 28 does anyone know how much there worth? Check ebay for cardinals one i completed my set on ebay!